1. The art of war is of vital importance to the State.
2. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.
3. All warfare is based on deception.
4. Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.
5. Hold out baits to entice the enemy. Feign disorder, and crush him.
6. If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
7. Attack him where he is unprepared, appear where you are not expected.